Ways to say IMPORTANT

• VITAL

It’s vital that you get the information back to the commander.

• CRUCIAL

In times of a pandemic, it’s crucial to understand how the virus is evolving.

• AT STAKE

There is a lot of stake. If I don’t get this new account, I won’t be able to pay my bills.

• FUNDAMENTAL

It’s fundamental that we give our customers the best experience possible.

• MAJOR

Due to the major roadworks on Bridge street, the traffic is backed up for a couple of kilometres.

• HIGH ON THE LIST

The agreement between the British and the European counterparts over Brexit was high on the list.